WATCHING the World Cup finals, at 2 a.m., drunk, tired and stressed out was an experience. Knowing the circumstances about the World Cup finals, is sadly, an experience in itself. I was at Badgers, again, though I was disappointed with their P150 entrance policy, I’ve grudgingly accepted it – after all, they have a business to run. But, I still don’t agree how the place, and the other one, came out of nowhere and started charging entrance fees. However, after learning of how one group was going to be “robbed” blind by a certain cable company, I’ve learned to sympathize with the clubs – a bit. There was a planned free viewing at the Ayala Entertainment Area for the finals, which could have brought hundreds of fans together, but the good folks at our ‘favorite cable company’ asked for P20,000. From reports of other folks who went to other venues, the places were packed. And still they insist there is no market for football?